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Social Media Lead
1 month ago
We are seeking a highly skilled Social Media Lead to oversee the social media platforms representing the DesignMyNight brand. As a key member of our team, you will be responsible for implementing the department's strategy to create engaging content that drives value for users while aligning with our core KPIs.
Key Responsibilities:
Protect and support the DesignMyNight brand voice while staying data-driven and analysing past successes for informed decision-making.
Pre-plan and manage social media content, using tools like Hootsuite and SEMrush, to create engaging posts tailored to each platform.
Build and maintain relationships with PR firms, influencers, and clients to gain exclusive exposure and ensure successful collaboration within the team.
Monitor and adapt to industry trends, platform updates, and algorithm changes, while working towards hitting monthly KPIs for traffic, conversions, and engagement.
Requirements:
Analytics & Reporting: Skilled in analyzing data from GA4, Hootsuite, BITLY, and Later for informed decision-making.
Copywriting & Content Creation: Strong copywriter adept at producing optimized content for social media success and video production.
Communication & Collaboration: Effective communicator who can coordinate across teams and respond quickly in reactive situations.
Trend Spotting & Community Management: Talented at identifying social trends that align with the brand and engaging proactively with the community.
About Us:
The Access Group is one of the largest UK-headquartered providers of business management software to small and mid-sized organisations in the UK, Ireland, USA and Asia Pacific. We help more than 100,000 customers across commercial and non-profit sectors become more productive and efficient. Our products and solutions go beyond providing technology, we connect the right people with the right data, at the right time, through Access Workspace. At Access, we are committed to creating a welcoming and inclusive environment where everyone can thrive. If you're excited about this role, you might just be the perfect fit for us. We wholeheartedly believe in equality for all and the transformative power of diversity. Why not join our vibrant team where you can love what you do, love how you live, and most importantly, be authentically you?
