Digital Performance Specialist
3 weeks ago
About the Role
We are seeking a highly skilled Digital Performance Specialist to join our team at Entain. As an Affiliate Account Manager, you will be responsible for driving the digital performance of the affiliate marketing channel for the affiliate team.
Key Responsibilities
- Plan, coordinate, analyse, and optimize partner performance, including impact on KPIs such as FTDs, CPDs, pNGR, and Conversion Rates.
- Execute the strategy for the team's affiliates accounts set by the Affiliate Manager.
- Deliver the affiliate marketing strategy, including affiliates' bidding and cost management, forecasting, and planning of future volume and profitability.
- Manage the day-to-day performance of Affiliates.
- Work closely with other Affiliate Account Managers to complete thorough assessments of future possible models for affiliate management, including implementing an affiliate programme and recommending criteria to select between revenue share and CPA Affiliate partners.
- Manage the activity of the team's affiliates to ensure compliance with regulations and policies.
Requirements
- Previous experience working with Affiliates (ideally 1 or 2 years minimum).
- Significant hands-on and strategic online sports and gaming experience.
- Technical experience working with affiliate platforms (e.g. Mexos, Income Access).
- Strong analytic and qualitative skills with the ability to analyse and use data efficiently.
- Excellent interpersonal skills - ability to engage and collaborate within a large organisation.
- High-level proficiency in MS Excel, PowerPoint, and Word.
About Entain
At Entain, we know that signing top players requires a great starting package, and plenty of support to inspire peak performance. As a Digital Performance Specialist, you will be part of a winning team of talented people and be a part of an inclusive and supporting community where everyone is celebrated for being themselves.
Should you need any adjustments or accommodations to the recruitment process, at either application or interview, please contact us.
At Entain, we do what's right. It's one of our core values and that's why we're taking the lead when it comes to creating a diverse, equitable, and inclusive future - for our people, and the wider global sports betting and gaming sector.
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