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Content Strategist for Digital Media

1 month ago

London, Greater London, United Kingdom Kingpin Communications Full time
Job Description

We are seeking a highly skilled Content Strategist for Digital Media to join our growing EMEA media planning team at Kingpin Communications.

The ideal candidate will have a keen eye for strategic planning and love shaping media strategies using multiple channels to drive growth for clients. With a strong understanding of regional media buying experience, particularly in core European markets alongside wider EMEA Media buying, the successful candidate will be responsible for developing and implementing effective content strategies that meet our clients' business objectives.

Main Responsibilities:

  • Developing and executing content strategies across various digital channels, including social media, email marketing, and content marketing.
  • Liaising with internal and external teams to plan campaigns and ensure seamless execution.
  • Showcasing a strong understanding of regional media buying experience, with a focus on core European markets and wider EMEA Media buying.
  • Confidently negotiating with publishers to secure the best rates possible for our clients.
  • Pro-actively researching industry trends and changes to stay ahead of the competition.
  • Collaborating with cross-functional teams to drive success for our clients and The Marketing Practice.

Requirements:

  • A minimum of 2 years B2B media buying experience, preferably in online and offline media.
  • Strong understanding of the B2B space, with an emphasis on Technology & Software.
  • Exposure to B2B Manufacturing, Healthcare, and Fin Tech is a bonus.
  • Agency or client-side media buying experience is essential, with knowledge of key channels.
  • Demonstrable experience in planning and buying media across multiple channels, including lead generation, programmatic, search, and social.

What We Offer:

  • An estimated salary of £55,000 - £65,000 per annum, depending on experience.
  • A generous and flexible holiday allowance, plus shutdown between Christmas and New Year.
  • Private healthcare and dental insurance, group income protection, and a salary sacrifice pension scheme.
  • Access to Unmind, our wellbeing platform, including access to therapists and coaches.
  • Parental leave policies, cycle to work scheme, and sustainable future giving initiatives.