Digital Marketing Specialist

1 month ago

Immingham, North East Lincolnshire, United Kingdom Hays Specialist Recruitment Limited Full time
Job Title: Media Marketing Executive

We are seeking a highly skilled Media Marketing Executive to join our team at Hays Specialist Recruitment Limited. As a key member of our team, you will be responsible for promoting and working in the business, overseeing and managing digital advertising campaigns across multiple platforms.

Key Responsibilities:
  • Paid Search (Google PPC)
  • Plan, create, and manage Google Ads campaigns (Search, Display, Shopping) to drive relevant traffic and conversions.
  • Monitor and optimise PPC campaigns to ensure efficient spending and ROI while achieving key performance metrics (CTR, CPC, CPA, etc.).
  • Amazon Ads
  • Manage and optimise Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display) to increase visibility and sales.
  • Analyse Amazon advertising reports to make data-driven decisions on bidding, targeting, and keyword strategies.
  • Social Media Advertising (Facebook, Instagram, TikTok)
  • Create and manage paid social media campaigns across Facebook, Instagram, and TikTok
  • Develop targeting strategies based on audience segmentation, behaviour, and interest data to maximise campaign reach and engagement.
  • Performance Analysis & Reporting
  • Campaign Optimisation
Requirements:
  • A minimum of 2-4 years of experience is a must in digital advertising and paid media, managing campaigns on Google, Amazon, and social media platforms.
  • Platform Expertise:Hands-on experience with Google Ads, Amazon PPC, Facebook Ads Manager, Instagram, and TikTok Ads.
  • Strong data analysis skills
  • Strong written and verbal communication skills
  • Attention to detail

If you're interested in this role, please click 'apply now' to forward an up-to-date copy of your CV, or contact us for a confidential discussion about your career.

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