Marketing Campaign Specialist
3 days ago
We are seeking a highly skilled Marketing Campaign Specialist to join our growing team at TransUnion. This is an exciting opportunity to work with a leading credit reference agency and contribute to the success of our marketing efforts.
About the RoleThis role will involve implementing integrated campaigns across various marketing channels to support revenue goals and exceed key performance indicators (KPIs). You will be responsible for managing tactical day-to-day campaign deliverables, coordinating campaign activity with the wider go-to-market team, and ensuring campaign performance is tracked accurately against targets.
Key Responsibilities- Implementing integrated marketing campaigns across email, digital, events, and other channels to support revenue goals and KPIs.
- Managing tactical day-to-day campaign deliverables, including data-driven planning, testing, execution, measurement, and optimization.
- Coordinating campaign activity with the wider go-to-market team, including website updates, social media, and other marketing initiatives.
- Stakeholder and supplier management, including producing briefs on messaging, copy, and creative where necessary.
- Writing and proofreading copy for campaign assets, ensuring accuracy and consistency in messaging.
- Responsible for post-campaign analysis, reporting on findings, and making recommendations for key improvements and refinements.
- Budget and invoice management and tracking, ensuring accurate financial reporting and compliance.
- Strong multi-channel marketing campaign skills, with experience in campaign planning, execution, and analysis.
- Copywriting skills, with the ability to write compelling and engaging content for various marketing channels.
- Analytical and metrics-focused approach, with the ability to interpret data and make informed decisions.
- Good organizational skills and attention to detail, with the ability to manage multiple projects and prioritize tasks effectively.
- Strong communication and interpersonal skills, with the ability to collaborate with cross-functional teams and stakeholders.
- A competitive salary range of $80,000 - $110,000 per year, depending on experience.
- A comprehensive benefits package, including 26 days' annual leave, global paid wellness days off, and a generous contributory pension scheme.
- Access to professional development opportunities, including training and mentorship programs.
- A dynamic and inclusive work environment, with opportunities to work with a diverse range of stakeholders and teams.
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