Global Marketing Manager

4 weeks ago


Egham, Surrey, United Kingdom Gartner Full time
Job Title: Global Marketing Manager - Client Acquisition

We are seeking a highly skilled and experienced Global Marketing Manager to lead our client acquisition efforts for Gartner IT conferences. As a key member of our marketing team, you will be responsible for developing and executing sales enablement and marketing strategies to drive client paid registrations and revenue growth.

Key Responsibilities:
  • Develop and execute comprehensive marketing and sales enablement strategies to drive client acquisition and revenue growth.
  • Collaborate with cross-functional teams, including conference program management, sales enablement, and client-facing sales and service delivery associates to achieve conference registration goals.
  • Conduct market research and analysis to identify trends, opportunities, and challenges in the IT conference market.
  • Develop and implement multi-channel marketing campaigns, including email, social media, and content marketing, to engage with potential clients and drive registration.
  • Work closely with the conference marketing portfolio lead to develop a deep understanding of product offerings and conference agendas to successfully develop, position, package, and communicate the value proposition of Gartner and the conference to potential clients.
  • Monitor and analyze campaign performance, identifying areas for improvement and implementing data-driven decisions to optimize results.
Requirements:
  • Bachelor's Degree in Marketing, Business, or related field.
  • Minimum 5+ years of experience in outbound/digital marketing and direct responsibility for delivering revenue through marketing and sales channels.
  • Proven track record of success in developing and executing marketing strategies that drive client acquisition and revenue growth.
  • Exceptional project management skills, with the ability to prioritize multiple projects and meet deadlines.
  • Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
  • Excellent communication and interpersonal skills, with the ability to collaborate with cross-functional teams and stakeholders.

Gartner is an equal opportunity employer and welcomes applications from diverse candidates. We offer a competitive compensation package, including a comprehensive benefits program and opportunities for professional growth and development.



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