Senior Content Creator

3 weeks ago


Birmingham, Birmingham, United Kingdom Intercity Technology Limited Full time

About the Role:

We are seeking a highly skilled Senior Content Creator to join our team at Intercity Technology Limited. As a Senior Content Creator, you will be responsible for leading the creation of key assets, including branded documentation and resources, graphics, and printed collateral.

Key Responsibilities:

  • Leading media production for marketing activity and event coverage (video, photo & audio); ensuring content is optimized for different platforms (including case studies, podcasts, and on-brand video)
  • Supporting our web and social channels: Creating, scheduling, and posting content, while monitoring its engagement and wider trends
  • Rebranding collateral from partners and vendors to match Intercity Technology Limited's brand and tone of voice (TOV)
  • Repurposing long-form content for use in campaigns and across different platforms
  • Supporting internal communications activity when required
  • Coordinating and liaising with external creative agencies and suppliers for timely delivery
  • Updating and maintaining web pages for improved SEO and user experience
  • Writing and editing copy for blogs, social posts, and emails, and marketing materials, ensuring consistency with our brand tone of voice
  • Running briefings, brainstorming sessions, and proposing creative ideas that reflect Intercity Technology Limited's values and tone of voice
  • Compiling performance reports, analyzing content effectiveness, and providing actionable insights

Requirements:

  • Minimum of 2 years' experience working in a marketing or communications team, ideally in a content role
  • Industry knowledge: Experience in B2B and technology sectors is advantageous but not essential
  • Content creation tools: Hands-on experience with content creation tools, particularly Adobe Creative Suite (Premiere, Photoshop, InDesign)
  • Social media platforms: Strong understanding of key social media platforms, their algorithms, and best practices for content creation and engagement
  • Proficiency with Adobe Creative Suite (Premiere, Photoshop, InDesign) essential
  • Intermediate skill level with Hubspot or similar Marketing Automation Platform and a grasp of SEO principles
  • Experience in media production and photography is essential. Must be able to plan, storyboard, and execute shoots
  • Experience managing accounts across key social media platforms, including LinkedIn, Instagram, X, Facebook, YouTube. Understanding of social media trends and best practices
  • Solid copywriting skills, with the ability to adapt tone and style for different audiences and platforms

What We Offer:

  • 23 days' holiday, an extra day for your birthday (plus 8 days' bank holidays) and your entitlement will increase by one day for each full calendar year you are employed, up to a maximum of five days
  • Annual pay reviews
  • All-company bonus scheme
  • Death in service cover
  • Employee assistance programme
  • Company pension
  • Active social calendar
  • A strong focus on developing our people

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