Senior Content Creator
3 weeks ago
About the Role:
We are seeking a highly skilled Senior Content Creator to join our team at Intercity Technology Limited. As a Senior Content Creator, you will be responsible for leading the creation of key assets, including branded documentation and resources, graphics, and printed collateral.
Key Responsibilities:
- Leading media production for marketing activity and event coverage (video, photo & audio); ensuring content is optimized for different platforms (including case studies, podcasts, and on-brand video)
- Supporting our web and social channels: Creating, scheduling, and posting content, while monitoring its engagement and wider trends
- Rebranding collateral from partners and vendors to match Intercity Technology Limited's brand and tone of voice (TOV)
- Repurposing long-form content for use in campaigns and across different platforms
- Supporting internal communications activity when required
- Coordinating and liaising with external creative agencies and suppliers for timely delivery
- Updating and maintaining web pages for improved SEO and user experience
- Writing and editing copy for blogs, social posts, and emails, and marketing materials, ensuring consistency with our brand tone of voice
- Running briefings, brainstorming sessions, and proposing creative ideas that reflect Intercity Technology Limited's values and tone of voice
- Compiling performance reports, analyzing content effectiveness, and providing actionable insights
Requirements:
- Minimum of 2 years' experience working in a marketing or communications team, ideally in a content role
- Industry knowledge: Experience in B2B and technology sectors is advantageous but not essential
- Content creation tools: Hands-on experience with content creation tools, particularly Adobe Creative Suite (Premiere, Photoshop, InDesign)
- Social media platforms: Strong understanding of key social media platforms, their algorithms, and best practices for content creation and engagement
- Proficiency with Adobe Creative Suite (Premiere, Photoshop, InDesign) essential
- Intermediate skill level with Hubspot or similar Marketing Automation Platform and a grasp of SEO principles
- Experience in media production and photography is essential. Must be able to plan, storyboard, and execute shoots
- Experience managing accounts across key social media platforms, including LinkedIn, Instagram, X, Facebook, YouTube. Understanding of social media trends and best practices
- Solid copywriting skills, with the ability to adapt tone and style for different audiences and platforms
What We Offer:
- 23 days' holiday, an extra day for your birthday (plus 8 days' bank holidays) and your entitlement will increase by one day for each full calendar year you are employed, up to a maximum of five days
- Annual pay reviews
- All-company bonus scheme
- Death in service cover
- Employee assistance programme
- Company pension
- Active social calendar
- A strong focus on developing our people
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