Senior Copywriter
4 days ago
About Us
At THG, we're a fast-paced, global technology group that specializes in taking brands directly to consumers. Our comprehensive approach ensures we can fully realize our vision and maintain our leadership in a rapidly evolving global industry.
Life at THG Beauty
We're home to market-leading websites like Lookfantastic, Skinstore, Dermstore, Cult Beauty, and the beauty subscription box brand Glossybox. Our portfolio of premium brands includes ESPA, Ameliorate, and Grow Gorgeous – all of which are loved and trusted by millions of fans worldwide. We partner with a network of over 19,000 influencers to ensure brands can reach their audience anywhere in the world.
Who We Are
We're a beauty-obsessed team who share a common goal to become the most trusted beauty retailer in the world. We're about intelligent beauty, from how we select our ever-lusted-after brands to how we communicate with our savvy customers. Our Cult Community values transparency, and so do we. That's why we only sell products that truly blow us away and publish every review on our site.
Job Description
We're seeking an experienced Senior Copywriter to join our rapidly expanding Content Marketing team. As a Senior Copywriter, you'll be responsible for crafting engaging copy, from marketing email briefs and educational inserts to assisting on SEO projects and creating unique and intelligent blog posts.
Responsibilities
- Write creative yet succinct marketing email copy, homepages, and sitewide banners.
- Create compelling copy for category, brand, and seasonal landing pages.
- Assist with researching and writing daily PDP, paid, and organic social posts.
- Pitch unique and engaging blog posts that implement SEO best practices.
- Create intelligent, informative, and witty inserts, press releases, and advertising.
- Attend and contribute to regular marketing campaign strategy sessions and support online events with relevant content.
- Look after and support process management, including end-to-end product completion, and workload distribution.
- Help sub-edit, inspire, and nurture junior copywriters to develop and hone their skills.
- Maintain Cult Beauty's 'tone of voice' across all platforms.
Requirements
- 2-3 years of copywriting experience with a proven record of writing compelling copy.
- Passionate and knowledgeable about the beauty and wellness industry.
- Degree or equivalent experience working in-house within an international ecommerce retailer in a similar role.
- Excellent written English, impeccable grammar, spelling, and proofreading skills.
- Experience writing marketing email copy, campaign copy, and paid and organic social copy.
- Understanding of SEO copywriting skills.
- Experience of subbing with proven ability to edit, train, and nurture junior writers.
- Ability to proactively prioritize, manage, and complete multiple projects within time constraints.
- Ability to think creatively and strategically to create intelligent and entertaining copy.
- Excellent sense of responsibility and strong organizational skills.
- An openness to feedback and constructive criticism.
- Strong communication skills and ability to work effectively across teams.
- Proficiency in using Content Management Systems, Microsoft Office, Teams, SharePoint, and Monday.com.
- Must be PC literate.
- A conscientious attitude and a friendly, positive disposition.
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