Visual Content Strategist

4 weeks ago


London, Greater London, United Kingdom Popsa Full time

Job Title: Art Director for Popsa

Job Summary:

We are seeking an experienced Art Director to lead our visual content strategy at Popsa. As a key member of our marketing team, you will be responsible for managing the conceptualization and production of content shoots, ensuring the highest quality standards while adhering to allocated budgets.

Key Responsibilities:

  • Develop comprehensive creative briefs to support various projects, working closely with the Acquisition, Retention, and Product teams.
  • Build a talented pool of motion designers, CGI artists, and retouchers to bring captivating content to life.
  • Assemble the perfect teams to execute our vision, leveraging your network of stylists, photographers, and set designers.
  • Create compelling concepts and presentations to showcase innovative ways to showcase Popsa's digital and physical products.
  • Define and refine the visual style guide for the brand, ensuring consistency and excellence across all visual outputs.
  • Manage and expand our photo and video stock, curating beautiful photobooks for content shoots.
  • Present and review ideas and assets to key stakeholders.
  • Manage and elevate the creation of our products for content shoots.
  • Brief and manage freelancers for a variety of content.
  • Gatekeep the brand guidelines and identity.
  • Support key seasonal concepting.

Requirements:

  • Experience working with Figma and Adobe Creative Suite, especially Photoshop.
  • Concepting, producing, and managing content shoots.
  • A strong portfolio of video content for social and editorial content.
  • A network of stylists, photographers, set designers, and creatives.
  • Data-oriented with a scientific awareness of performance.
  • Commissioning creative briefs with contractors.
  • Working with multi-language/localizing content globally.

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