Digital Advertising Specialist
24 hours ago
We are seeking a talented Digital Advertising Specialist to lead and execute our paid social media advertising strategy. As a key member of our team, you will drive high-impact campaigns that elevate brand awareness, engagement, and conversion for our diverse product portfolio.
The ideal candidate will have proven experience managing paid social media campaigns, expertise in platforms such as Facebook Ads Manager, TikTok Ads, and Google Ads, and an analytical mindset with the ability to interpret data and make informed strategic decisions.
Key Responsibilities:
- Develop and implement innovative paid social media strategies across platforms like Facebook, Instagram, TikTok, Snapchat, and others.
- Manage and optimise large-scale ad campaigns to achieve KPIs, including ROAS, CPA, and customer acquisition costs.
- Collaborate with the creative team to deliver engaging, on-brand content tailored to each platform.
- Use audience segmentation, A/B testing, and data-driven insights to refine targeting, messaging, and budgets.
- Monitor social media trends and adapt strategies to stay ahead in a competitive marketplace.
- Provide detailed performance reporting and actionable insights for senior stakeholders.
- Work cross-functionally with product, sales, and brand teams to align campaigns with business goals.
What We're Looking For:
- A proven track record of success in digital advertising, preferably within consumer goods or retail sectors.
- Expert knowledge of social media platforms and their respective advertising capabilities.
- An analytical mindset with the ability to interpret complex data and make strategic recommendations.
- Excellent communication and collaboration skills for working with cross-functional teams.
- Ability to thrive in a fast-paced environment while managing multiple campaigns simultaneously.
Salary Information:
The salary for this role is estimated to be around £45,000 - £50,000 per annum, depending on experience and qualifications.
Why Work With Us?
- Be part of a rapidly growing business with a history of success in the fast-moving consumer goods industry.
- Take a leading role in driving the digital presence of well-known consumer brands across Europe.
- Work in a collaborative and innovative environment where your ideas and creativity are valued.
- Competitive salary, benefits, and opportunities for career advancement.
This is an exciting opportunity to join a leading force in the fast-moving consumer goods industry and take your digital advertising career to the next level.
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