Category and Insights Manager
4 weeks ago
Are you a marketing insights expert looking for a new challenge?
We are seeking a skilled Category and Insights Manager to join our team at fish4.co - Jobboard.
Key Responsibilities:
- Drive the growth and development of categories through in-depth market analysis and consumer insights.
- Lead the development of category strategies to ensure optimal growth for both the business and retail partners.
- Bridge the gap between marketing, sales, and product development by ensuring decisions are data-driven and aligned with consumer needs and market trends.
- Analyse sales data and market trends to identify growth opportunities and potential threats.
- Conduct detailed market research to understand consumer behaviours, preferences, and trends in the industry.
- Analyse and track category performance against KPIs and deliver regular reports on market share, sales growth, and profitability.
Requirements:
- Previous experience in marketing insight, customer insights, and shopper metrics.
- Experience working within FMCG or retail/B2C.
- Proficiency in tools such as Nielsen, Kantar, Tableau, and Power BI.
What We Offer:
- Competitive salary depending on experience.
- Bonus.
- Excellent benefits.
- Working from home 2 days a week.
- Free parking when in the office.
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