Advertising Strategy Manager
2 months ago
**Job Summary**
The PGA Tour is seeking a highly skilled Advertising Strategy Manager to join our team. As a key member of our media sales department, you will be responsible for developing and executing media advertising strategies to drive revenue growth and deliver exceptional customer service to our clients.
Key Responsibilities:
- Develop and execute media advertising strategies to drive revenue growth and deliver exceptional customer service to clients.
- Work closely with advertisers and agencies to deliver exceptional customer service throughout the media buying lifecycle.
- Provide ongoing ad product and campaign performance analysis to evaluate the effectiveness of client activations.
- Propose media sales strategies to maximize revenue for the PGA Tour and its partners.
- Collaborate with senior level Advertising Strategy team members to develop and implement media sales strategies.
- Develop timely and accurate PGA Tour and partner media plans.
- Ensure timely, thorough, and accurate communication with key internal stakeholders involved in the media sales and fulfillment process.
Requirements:
- Bachelor's degree in Business, Advertising/Marketing, or related field.
- 5-7 years of experience in Advertising, Client Services, and/or Sales Support.
- Excellent verbal, written, and interpersonal skills.
- Strong critical thinking and analytical skills.
- Experience managing budgets, media campaigns, and/or programs.
- Experience with ad trafficking systems and order management systems.
- Team management experience preferred.
- Proficiency in Microsoft Office products, with advanced skills in Excel and PowerPoint required.
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