Senior Marketing Insights Manager

1 month ago


London, Greater London, United Kingdom HelloFresh Full time

Job Overview

HelloFresh is seeking a highly skilled Senior Marketing Insights Manager to support our ambitious marketing plans in the UK. This role will involve driving the adoption of advanced analytics techniques to optimize marketing campaigns, measure performance, and uncover insights that enhance customer acquisition, retention, and engagement.

Key Responsibilities

  • Developing a deep understanding of the marketing and foodtech industry landscape, market trends, and customer dynamics to inform marketing strategies and identify growth opportunities
  • Collaborating closely with the marketing teams to identify key metrics and develop data-driven strategies that align with business objectives
  • Providing strategic guidance to the marketing team based on data insights, competitive analysis, and market research
  • Working closely with the local and central teams to assess performance levers, proactively surface outliers and opportunities, and contribute to the development of new marketing initiatives

Requirements

  • Minimum of 5 years of experience in commercial or marketing analytics, data science, or a similar analytical role
  • Leadership and line management experience - a plus
  • Analytical by nature, motivated self-starter and a born problem-solver who's not afraid of liaising with other teams to implement solutions
  • Have extensive hands-on experience working with Excel, Google Sheets, SQL and Tableau at an advanced level, with the aspiration to expand your commercial acumen
  • Can interpret a Python script and make your way through to any necessary changes

Benefits

  • 70% off HelloFresh or Green Chef boxes
  • Company pension scheme
  • Gym membership
  • Bupa private medical insurance (including dental & family cover options)


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