French Content Strategist
2 months ago
Apple Inc. is seeking a highly skilled French Lead Writer to join our Marketing Communications team. As a key member of our team, you will be responsible for localizing marketing and communication materials, as well as originating copy for local marketing initiatives in the French language markets.
Key Responsibilities- Creative Localization
- Translate US English copy into local-market language while preserving the intended message, voice, and tone.
- Ensure that localized copy is optimized for the intended market while maintaining the Apple tone of voice and intended message of the original creative, and adhering to inclusive writing standards.
- Content Origination
- Creatively own the origination of copy for local marketing initiatives in the relevant French-language markets, working in partnership with strategy, brand, and creative teams.
- Creatively advise the output of our language agency to ensure their writers and editors are delivering work that maintains Apple writing standards.
- Collaboration and Innovation
- Collaborate with team members, project managers, and producer teams to align on language validation, and continuously innovate to optimize our processes.
- Keep up to date on industry trends, cultural evolution, and socio-political events in the market, as well as standard processes in copywriting, translation, and technical writing.
- Expertise
- An expert localization writer - you're adept at translating marketing copy while maintaining the original intent and the brand tone of voice.
- A brilliant French writer - you love coming up with an inventive, concise headline as much as you enjoy crafting a well-honed paragraph of body copy.
- Skills
- Proficient in English - you can articulate and discuss creative and linguistic choices expertly and robustly in English.
- Proficient with technology - you're confident using software and platforms for localization writing and validation, including CAT tools and online simulators.
- Excellent writing ability with outstanding attention to detail.
- Excellent time management and prioritization.
- Preferred Qualifications
- An expert leader - you take ownership for the quality of the work and provide clear creative direction, copy guidance, and feedback to others.
- Knowledge of Apple products and communications, and a curiosity about technology in general.
- You can optimize workflows to deliver work of outstanding quality in the most efficient way.
- Flexible and adaptable.
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