Senior Performance Media Strategist
4 weeks ago
Job Overview
Starcom is seeking a Senior Performance Media Strategist to lead the Performance Retail team in driving traffic and sales to lego.com. This role requires a strong understanding of performance media and the ability to partner with the LEGO Brand Retail team to develop and execute strategic plans.
Key Responsibilities
- Develop and execute performance media strategies to drive traffic and sales to lego.com
- Partner with the LEGO Brand Retail team to understand their business goals and develop plans to achieve them
- Lead a team of performance media specialists to execute plans and optimize results
- Work closely with the in-house paid search team to ensure seamless execution and optimization
- Oversee in-market activation in South Korea and Japan
Requirements
- Strong understanding of performance media and its role in driving business results
- Excellent communication and leadership skills
- Ability to distill complex concepts into simple-to-understand terms for clients
- Exemplary time management skills and ability to prioritize and work well under pressure
- Analytical skills with a focus on driving commercial return and identifying opportunities in data
About Starcom
Starcom is a leading media agency that helps brands connect with their audiences through innovative and effective marketing solutions. We are passionate about delivering results-driven campaigns that drive business growth and customer engagement.
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