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Senior Digital Media Strategist
4 weeks ago
TV and Digital Media Planning Role
The successful candidate will be responsible for developing and implementing media planning strategies across Paramount UK&I's owned promotional airtime, with a focus on effectively and targetedly speaking to audiences across all channels and platforms.
This role will work closely with the Programming, Scheduling, Marketing, and Research & Insight teams to drive ratings and revenue, showcase the breadth of content, and strengthen brand perception.
The key responsibilities will include:
- Developing and implementing media planning strategies to support promotional campaigns across Paramount UK&I's owned channels
- Working closely with the Programming and Scheduling teams to ensure alignment with business objectives
- Collaborating with the Marketing team to develop and implement promotional campaigns that meet business objectives
- Analyzing media performance and providing insights to inform future planning decisions
About Paramount International
Paramount International is a global media and entertainment company that operates a portfolio of iconic brands, including Network 10, Channel 5, Telefe, and Paramount Network, among others.
We are committed to creating a diverse and inclusive workplace culture that values different perspectives and experiences.
Our company is dedicated to producing high-quality content that engages and entertains audiences around the world.