Strategic Marketing Leader

4 days ago


Norwich, Norfolk, United Kingdom NielsenIQ Full time
Job Description

Key elements of the role:

  • Develop and implement the global marketing strategy to achieve business objectives.
  • Manage the launch of new solutions and initiatives, and create global/local market marketing campaigns to support the launch.
  • Analyse and report on campaign performance, using KPIs and metrics to assess the effectiveness of marketing efforts and optimise for improvement.
  • Oversee the creation of marketing content, including copywriting, design, video, and other creative materials to ensure brand consistency.
Key Qualifications:
  • University Degree (Master or higher) in marketing, communications, business management, or equivalent experience.
  • 8–10 years of experience in Marketing, Digital Marketing, or Account Management, preferably in FMCG or related industry or at marketing agencies with respective clientele.
Core Competencies:
  • Ability to have a strategic marketing perspective in enabling business growth.
  • Results-driven and savvy in data analysis when measuring campaigns' impact and adjusts strategy accordingly.

Our Benefits:

  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee-Assistance-Program (EAP)

About NIQ:
NielsenIQ is the world's leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth.



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