Senior Marketing Manager for International Trade Shows
3 weeks ago
We are seeking an experienced Senior Marketing Manager to lead our marketing efforts for international trade shows.
The ideal candidate will have at least 6 years' commercial experience in marketing and team management, with expertise in data analysis and campaign execution.
Main Responsibilities:- Develop and implement a comprehensive marketing strategy to drive growth across all product categories.
- Liaise with senior management to ensure alignment on marketing initiatives and projects, collaborating with cross-functional teams to achieve results.
- Oversee data acquisition efforts and work with data and campaign teams to optimise data spend and maximise ROI.
- Manage a team of marketers, establishing a marketing centre of excellence and implementing best practices to drive quality and consistency.
- Monitor and report on key performance metrics, identifying risks and opportunities to drive business growth.
- At least 6 years' experience in marketing and team management, with a focus on international trade shows and B2B events.
- Proven expertise in data analysis, campaign execution, and marketing operations.
- Strong leadership skills, with the ability to motivate and manage a team of marketers.
- Excellent communication and interpersonal skills, with the ability to work collaboratively with cross-functional teams.
This is a fixed-term contract, initially lasting 12-15 months, with the possibility of extension.
Estimated Salary: £70,000 - £90,000 per annum, depending on experience.
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