Fashion Communications Coordinator

3 days ago


London, Greater London, United Kingdom Primark Stores Limited Full time
Job Description

We are seeking a highly skilled Fashion Communications Coordinator to join our team at Primark Stores Limited. This is an exciting opportunity for someone with a passion for fashion and communications to play a key role in shaping the experience of our customers.

The successful candidate will be responsible for coordinating the press office, showroom, and content studio, focusing on sample management, image databases, and influencer activations. Key responsibilities include:

  • Managing and maintaining online image banks regularly (PR shots, Digital DAM, iHeart)
  • Drafting effective PR materials, including press releases, social media plans, event running orders, and briefing documents
  • Pitching to online press, print, and influencers
  • Compiling fashion and news alerts for global markets and updating a calendar of comms in line with the wider brand marketing calendar

This is a fantastic opportunity to develop your skills and expertise in fashion communications and to contribute to the success of Primark Stores Limited.



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