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Digital Marketing Specialist

2 months ago

Leicestershire, United Kingdom BMS Performance Full time
About the Role

We are seeking a highly motivated and analytical Performance Marketing Executive to join our growing marketing team at BMS Performance. As a key member of our team, you will be responsible for developing and delivering reporting and analysis for marketing activities.

Key Responsibilities
  • Develop and maintain comprehensive reporting and analytics for marketing activities, including Google Analytics (GA4) and Tag Manager.
  • Monitor and analyze paid media performance, including PPC and ecommerce analytics.
  • Manage and optimize audience segmentation using Salesforce CRM.
  • Collaborate with the Head of Marketing to develop and implement data-driven marketing strategies.
  • Provide actionable recommendations to support business growth and improvement.
Requirements
  • 2+ years of experience in digital analytics and marketing.
  • Proficiency in Google Analytics (GA4), Tag Manager, and Paid Media.
  • Experience with ecommerce analytics and CRM management using Salesforce.
  • Excellent communication and collaboration skills.
What We Offer
  • A competitive salary of £30,000 to £40,000.
  • Hybrid working arrangement with 3 days in Leicester.
  • Bonus scheme.
  • 35 hours per week.
  • 10% pension contribution.
  • Healthcare benefits.
  • Opportunities for career development and growth.