Amazon PPC Marketing Specialist

1 month ago

Glasgow, Glasgow City, United Kingdom Arnold Clark Group Full time
About the Role

We are seeking an experienced PPC Analyst to join our Marketing department in our Hillington Head Office. As a key member of our team, you will be responsible for driving digital growth via our pay-per-click advertising accounts on key business goals and objectives, ensuring a strong ROI.

Key Responsibilities
  1. Manage the implementation, tracking, and measurement of numerous campaigns across a range of business areas.
  2. Apply optimisation techniques and experimentation on an ongoing basis to ensure maximum performance and ROI.
  3. Design and execute tactical and strategic initiatives.
  4. Collaborate with members of the wider Marketing department.
  5. Provide regular campaign reporting and insights for stakeholders.
  6. Work with strategic leaders at Google and Meta, among others, to help drive performance.
  7. Think holistically about the impact of paid advertising on broader marketing strategy.
  8. Consider the digital customer journey at all times.
Requirements
  1. Proven experience of pay-per-click marketing, predominantly on Google Ads and Meta.
  2. Commercial-mindedness, and the desire to deliver high value to the business.
  3. Exceptional attention to detail and the ability to produce consistent, high-quality results and outcomes.
  4. Strong self-organisation, reporting, and time management.
  5. Working knowledge of Google Analytics and business intelligence tools.
  6. Willingness to share knowledge and discuss tactics and approaches.
  7. Enthusiasm for the latest trends in search and paid advertising.
About Us

Arnold Clark is committed to creating a diverse and inclusive workplace. We strive to create an environment where collaboration, unique perspectives, and multiple approaches are celebrated. We care about our employees and our communities, we nurture talent and encourage ambition, and we are passionate about people who take pride in their work.

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