Paid Search Optimization Specialist

3 days ago


Manchester, United Kingdom Dept Agency Full time
About the Role:
We are seeking a highly skilled Paid Search Optimization Specialist to join our team at Dept Agency. As a specialist, you will be responsible for conducting keyword research and analysis, developing and implementing data-driven strategies, and monitoring campaign performance. Your goal will be to identify opportunities for growth and improvement in our digital marketing campaigns.

Key Responsibilities:
  1. Conduct keyword research and analysis to identify relevant search terms and opportunities for campaign optimization.
  2. Develop and implement data-driven strategies to improve campaign performance.
  3. Monitor campaign performance and provide regular reports to clients, highlighting key metrics and recommendations for improvement.

Requirements:
  • Relevant experience in managing and optimizing paid search & shopping campaigns, preferably within a digital agency or similar environment.
  • Excellent analytical skills and ability to interpret data to drive campaign optimization.
  • Experience managing global / multi-market paid search accounts with knowledge of UK, Ireland, DE, FR & IT markets.

Salary and Benefits:
We offer a competitive salary range: £55,000 - £75,000 per annum, depending on experience. Additional benefits include a flexible, hybrid working policy, the choice of medical healthcare providers (Bupa or Medicash), 25 days holiday plus bank holidays and your birthday off each year, company pension scheme, EAP scheme, ride to work scheme, enhanced family friendly policies, buddy program, and global annual DEPT Cares Month.

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