Digital Marketing Strategist for FMCG Brand

4 weeks ago


Portsmouth, Portsmouth, United Kingdom COREcruitment Full time

Job Summary

COREcruitment is seeking a highly skilled Digital Marketing Strategist to lead the marketing efforts for a fast-growing FMCG drinks brand based in the Isle of Wight.

About the Role

The successful candidate will be responsible for developing and executing a comprehensive digital marketing strategy that enhances brand awareness, drives consumer engagement, and delivers strong business growth. This includes creating a 360° marketing strategy that aligns with the company's goals and growth objectives, driving market share and brand performance.

Main Responsibilities

  • Create a robust digital marketing strategy that strengthens the brand identity and ensures consistent communication and positioning across all touchpoints.
  • Develop a strong brand presence in local markets through innovative digital marketing campaigns.

Requirements

To be considered for this role, you should have:

  • A Bachelor's degree in Marketing, Business, or a related field.
  • Minimum of 5 years of marketing experience, with at least 2 years in a leadership role within the FMCG industry.
  • Proven track record of driving successful digital marketing campaigns and brand growth, particularly within a fast-paced, consumer-focused environment.
  • Strong understanding of market research, data analytics, and consumer insights.
  • Excellent leadership, communication, and team management skills.
  • Ability to work collaboratively with cross-functional teams.
  • Creative thinker with a hands-on approach to problem-solving.

What We Offer

This is a leadership role that requires innovative thinking, strategic planning, and hands-on execution across all digital marketing channels. The salary for this position is estimated to be around £60,000 - £80,000 per annum, depending on experience.



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