Senior International E-commerce Marketing Specialist
1 week ago
The role of Senior International E-commerce Marketing Specialist at CV Screen Ltd involves driving e-commerce strategy for the German market, leading localisation efforts and adapting the website to suit local consumer preferences.
Key responsibilities include:
- Adapting the website for the German market by translating content, refining the user experience and optimising product selection to increase conversion rates.
- Managing paid digital marketing campaigns, especially through Google Search and Shopping, to drive targeted web traffic and boost online sales in Germany.
- Coordinating product launches, creating German-specific descriptions, images, technical details and pricing to ensure a seamless customer experience.
- Conducting market analysis, including competitor trends, compliance research and identifying new opportunities to inform marketing strategies.
- Delivering performance reports with actionable insights to continuously improve marketing effectiveness.
To be successful in this role, you will need:
- Fluency in German with strong English skills to effectively communicate with international colleagues and clients.
- At least two years' experience using Google suite tools (Search, Shopping, GA4, Console, Tag Manager) to analyse data and inform marketing decisions.
- Proven digital marketing experience with a data-driven approach to trend analysis and a track record of success in driving online sales.
We offer a competitive salary package, including a base salary of up to £38,000 per annum, depending on experience, as well as an attractive benefits package that includes opportunities for professional growth within our vibrant international company based in Birmingham. This location offers easy access to surrounding Midlands locations, making it an ideal choice for those looking to work in a dynamic and supportive environment.
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