Data-Driven Marketing Expert

4 weeks ago


Leeds, Leeds, United Kingdom William Hill Full time
Required Skills and Qualifications
To succeed in this role, you'll need advanced experience from a media agency or consultancy, or in-house from a relevant industry. A numerate degree such as Mathematics, Statistics, Economics, or Computer Science at undergraduate or postgraduate level is essential.
You'll also require expertise in Python or R, SQL, and Excel, with a proven track record of leading econometric projects and mentoring junior team members.
A working understanding of the media planning and buying landscape and how Marketing Mixed Modelling (MMM) can drive more effective marketing plans is vital.

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