Senior Marketing Strategist Luxury Goods
6 days ago
Puig Deutschland GmbH is a major player in the global fashion and beauty industry, boasting an impressive portfolio of luxury brands across various sectors. Founded over a century ago, Puig remains a family-owned company committed to its brands and stakeholders.
The RoleAs a Senior Marketing Strategist Luxury Goods, you will lead the definition and local deployment of your brand strategy, aligning with market reality and business needs. Reporting directly to the Marketing Director, this role plays a pivotal part in executing cross-functional activities, ensuring seamless coordination between departments to achieve business and brand goals.
We are seeking an experienced and passionate marketeer who embodies exceptional leadership qualities to join our dynamic international environment. This is an excellent opportunity to grow and make a meaningful impact.
Key Accountabilities- Collaborate with marketing, sales, product development, and logistics teams to ensure integrated campaign execution.
- Develop comprehensive 360 marketing strategies incorporating online and offline touchpoints, including social media, PR, advertising, events, and retail activations.
- Monitor campaign performance in real-time, adjusting tactics to optimize results and ensure alignment with business objectives.
- Work closely with the global brand team to understand the overarching business strategy, vision, and goals.
- Develop a localized strategy that aligns global objectives with local priorities, ensuring relevance and resonance in the UK market.
- Coordinate and oversee the local trade marketing plan.
- Business monitoring and reporting to assess performance with local and global stakeholders.
- Marketing experience, ideally within the beauty/makeup and fragrances industry within the UK market.
- Experience leading multiple 360 campaigns and brand management.
- Experience working across multiple projects and teams.
- An entrepreneurial, creative, and welcoming work culture.
- A range of learning and development opportunities.
- An international company with plenty of opportunities to grow.
- A competitive compensation & benefits package.
Puig is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status, or any other characteristic protected by law.
Estimated Salary: €65,000 - €85,000 per annum.
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