Digital Media Marketing Specialist
4 weeks ago
Job Overview
We are seeking a skilled Digital Media Marketing Specialist to develop and implement effective social media strategies that enhance our brand presence and engage our audience. This role requires a strong understanding of social media management and public relations to effectively communicate our message across various platforms.
Key Responsibilities
- Develop and execute a comprehensive social media strategy to increase brand awareness and engagement.
- Create, curate, and manage published content (images, video, written) across social media platforms.
- Monitor, respond to, and engage with audience interactions promptly.
- Analyse social media metrics to assess the effectiveness of campaigns and adjust strategies accordingly.
- Collaborate with internal teams to ensure brand consistency and alignment with marketing goals.
- Stay up-to-date with the latest trends in social media and public relations to leverage new opportunities for engagement.
- Manage relationships with influencers and other external partners to enhance brand visibility.
Requirements
- Proven experience in social media management, with a strong portfolio demonstrating successful campaigns.
- Excellent written and verbal communication skills, with a keen eye for detail.
- Strong understanding of public relations principles and practices.
- Proficiency in using social media management tools and analytics platforms.
- Creative thinking with the ability to generate engaging content ideas tailored to target audiences.
- Ability to work independently as well as collaboratively within a team environment.
- Strong organisational skills and the ability to manage multiple projects simultaneously.
What We Offer
- Casual dress
- Company events
- Company pension
- Cycle to work scheme
- Flexitime
- Free parking
- Gym membership
- On-site parking
Working Hours
- Monday to Friday
- No weekends
Education
- Bachelor's (preferred)
Experience
- Social media marketing: 1 year (preferred)
- Social media: 3 years (preferred)
Work Location
In person
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