Channel Marketing Manager EMEA

3 weeks ago

London, Greater London, United Kingdom JFrog Full time

Channel Marketing Manager EMEA

At JFrog, we're driving innovation in DevOps to help top companies succeed. This is a unique opportunity to be part of a brilliant team with a shared mission. Our software plays a central role in everyone's lives, and we're looking for a skilled professional to help us manage, accelerate, and secure software delivery from code to production.

As the Channel Marketing Manager at JFrog, you will be responsible for developing and executing strategic marketing programs to drive demand and revenue through our channel partners in EMEA. You will collaborate with cross-functional teams to ensure the successful implementation of channel marketing initiatives.

You will take the messaging and positioning for JFrog's solutions and create innovative channel partner marketing programs that drive end-customer demand. You will have the ability to lead cross-functional teams, complex project management skills, and crucial ability to grasp and translate JFrog capabilities into benefits for our partners.

Key Responsibilities:

  • Develop and execute channel marketing strategies aligned with company goals and objectives.
  • Identify and prioritize key channel partners, considering market trends and competitive landscape.
  • Plan, execute and optimize marketing campaigns that generate awareness, demand generation and revenue through channel partners.
  • Collaborate with the marketing team to create compelling content and collateral for channel programs.
  • Work closely with channel partners to understand their business goals and provide marketing support to enhance their capabilities.
  • Develop and deliver training programs to enable partners to effectively market JFrog solutions.
  • Establish KPIs to measure the effectiveness of channel marketing programs.
  • Analyze and report on the success of campaigns, providing insights for continuous improvement.

Requirements:

  • Bachelor's degree in Marketing, Business, or related field.
  • 5-7 years of proven experience in channel marketing, preferably in the technology industry.
  • Experience executing with B2B partners marketing principles and the channel landscape.
  • Experienced in collaborating and communicating with senior executives.
  • Track-record of successful collaboration with partners, sales organizations and internal stakeholder organizations.
  • Excellent communication, interpersonal, and project management skills.
  • Analytical mindset with the ability to use data to drive decision-making.
  • Familiarity with DevOps space and Security is a plus.

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