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Marketing Manager, Education Partnerships, Amazon Ads

1 month ago

London, Greater London, United Kingdom Amazon Full time
Marketing Manager, Education Partnerships, Amazon Ads

Amazon Ads is a rapidly growing business that operates at the intersection of ecommerce and advertising. We offer a rich array of digital advertising solutions to help our customers find and discover anything they want to buy. In this role, you will lead a net new, strategic program to scale B2B educational content through external partnerships.

The ideal candidate for this role understands digital advertising and is passionate about building a best-in-class B2B education network. You have a relentless focus on testing and learning in a data-driven environment, using customer data and insights to deliver bar-raising experiences.

Key Responsibilities
  1. Develop a network of B2B education partnerships to drive growth and innovation.
  2. Design and implement scaled mechanisms to syndicate and co-create content with external partners.
  3. Conduct customer research to understand preferred educational channels, tools, and formats.
  4. Align internal teams on content development priorities across business goals and customer problems.
  5. Explore net new external partnerships with tool and service providers, industry and government associations.
  6. Develop KPIs and insights to measure success, including growing Amazon Ads awareness and consideration amongst SMBs globally and driving Sponsored Ads demand for the self-service organization (SSO) channel.
Requirements
  • 5+ years of experience driving compelling creative strategy and execution at an agency or in-house creative team.
  • Master's degree.

Amazon is an equal opportunities employer.