Campaign Communications Specialist

4 weeks ago

London, Greater London, United Kingdom LegalAndGeneral Full time
Member Communications and Campaign Manager

We are seeking a highly skilled Member Communications and Campaign Manager to join our team at Legal & General. As a key member of our marketing function, you will be responsible for developing and delivering member communication materials and engagement campaigns that support workplace members and schemes throughout the entire member lifecycle.

Key Responsibilities:
  • Design and deliver campaigns and communications that support contact and engagement strategies for members, working efficiently and within budget and timescales.
  • Work with agencies and third-party suppliers to deliver materials and ensure they meet commercial and business targets.
  • Ensure appropriate tracking and reporting is in place to enable us to collate, analyse and interpret campaign management information and insight.
  • Utilise customer/member insight, analytics and data to review feedback and improve activities undertaken to create effective communications that deliver key messages and support commercial objectives.
  • Implement campaign and communication creation across all appropriate channels and within tight timeframes, with robust test and learn activity to learn and evolve the campaigns to maximise their impact.
Requirements:
  • Experience of designing and delivering consumer-facing communications plans and activities.
  • Experience of working with creative agencies and providing appropriate briefing, management, and creative evaluation.
  • Experience of working in a marketing function or creative agency.
  • Preferably considerable experience of working within a financial services organisation or financial services clients.
  • Excellent IT skills, including working knowledge of Microsoft Office and other relevant software packages.
What We Offer:
  • The opportunity to participate in our annual, performance-related bonus plan and valuable share schemes.
  • Generous pension contribution.
  • Life assurance.
  • Private medical insurance (permanent employees only).
  • At least 25 days holiday, plus public holidays, 26 days after 2 years' service.
  • Competitive family leave.
  • Participate in our electric car scheme, which offers employees the option to hire a brand-new electric car through tax-efficient salary sacrifice.
  • Many discounts we offer - both for our own products and at a range of high street stores and online.

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