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Marketing Manager

2 months ago

Redhill, Surrey, United Kingdom Quartz Business Media Full time
Job Opportunity

Marketing Manager

We are seeking a highly skilled Marketing Manager to join our team at Quartz Business Media. As a key member of our marketing department, you will be responsible for developing and implementing effective marketing strategies to drive business growth and engagement.

About the Role

This is an exciting opportunity to work with a leading business media company, where you will have the chance to make a real impact on our marketing efforts. You will work closely with our sales teams, as well as other members of the marketing team, to deliver a strong marketing message aligned with our business goals.

Key Responsibilities

  • Audience Research: Conduct thorough research to identify target audiences and develop effective methods of communication.
  • Creative Campaign Management: Develop and execute creative marketing campaigns across various media channels, including advertising, digital, direct mail, social media, and PR.
  • Strategic Ownership: Assume strategic marketing responsibility for assigned portfolios, ensuring alignment with business objectives.
  • Budget Management: Effectively manage marketing budgets to maximize ROI.
  • Collateral Coordination: Coordinate the production of marketing materials, ensuring consistency and quality.
  • Content Development: Generate ideas for compelling content creation and distribution.
  • Media Partnerships: Manage relationships with media partners to secure collaborations and promotions.
  • Stakeholder Communications: Develop clear and engaging communications for stakeholders, including customers, partners, and employees.
  • Data Management: Maintain accurate and professional data management, ensuring data integrity and security.
  • Website Maintenance: Ensure the upkeep of product websites, ensuring they are up-to-date and user-friendly.
  • Supplier Liaison: Collaborate with suppliers, including designers, printers, PR agencies, registration companies, website firms, social media professionals, data providers, and digital PPC agencies.
  • Event Partners: Work closely with event partners to ensure successful collaborations and event execution.
  • Feedback Mechanisms: Develop feedback surveys to gather insights for continuous improvement.
  • Registration and Ticketing: Oversee registration and online ticketing processes, ensuring smooth event execution.
  • Campaign Tracking: Implement robust tracking and evaluation of marketing campaigns, ensuring data-driven decision-making.
  • Event Support: Champion on-site marketing activities during exhibitions and conferences, leading the on-site marketing effort.
  • Strong Output: Ensure high levels of care and customer satisfaction regarding the sector.
  • Ad-hoc Duties: Undertake any other duties as requested.

Requirements

  • Campaign Implementation: Proven track record of creating and implementing successful marketing campaigns.
  • Technology: High level of proficiency in using technology and software tools, including Microsoft Office, website systems, email broadcast systems, data management tools, and project management software.
  • Communication: Strong communication skills, both written and verbal.
  • Campaign Development: Creative, daring, and innovative approach to campaign development.
  • Negotiation: Effective negotiating and interpersonal skills.
  • Organisation: Strong organisational skills, with the ability to manage multiple projects effectively and deliver on time.
  • Collaboration: Ability to work effectively as part of a team, collaborating with colleagues and external partners.
  • Content Creation: Detail-oriented and able to demonstrate initiative, determination, and creativity.
  • Analytical: Analytically minded and able to draw conclusions and make recommendations.
  • Pressure Handling: Ability to thrive in a fast-paced environment and remain calm under pressurized situations.
  • Professional Standards: Professionalism and an overall positive attitude.
  • Global Perspective: Appreciation of international cultures.
  • Flexibility: Ability to accommodate extended working hours as needed around key show times and travel worldwide when required.

Experience

  • Marketing Experience: Proven demonstrable experience in a marketing role.
  • Event Marketing: Previous experience in the events industry.
  • Education: Ideally, educated to degree level.