Business Development Representative

1 month ago

London, Greater London, United Kingdom Global Pricing Innovations (GPI) Full time

GPI is a rapidly growing organization seeking a highly motivated individual to drive business development in the pharmaceutical industry. As a Business Development Representative, you will be responsible for generating introductions to new qualified leads, focusing on prospects in commercial strategy departments of pharmaceutical and biotechnology companies.

Your key responsibilities will include:

  1. Achieving outbound lead generation quota by scheduling and completing introductions with new potential customers.
  2. Building qualified contact lists by researching target client personas.
  3. Personalizing outreach messaging by researching individual contacts and companies in the target market.
  4. Communicating GPI's value proposition in a differentiated manner by developing and maintaining an in-depth understanding of the industry challenges addressed by GPI services.
  5. Applying qualification methodology to ensure high-quality leads and high conversion rates.
  6. Identifying and generating cross-sell prospecting opportunities in current client accounts by scheduling and completing introductions with contacts in new departments.
  7. Demonstrating a positive, proactive attitude to manage day-to-day activities.
  8. Recording client interactions in shared CRM platforms to support internal reporting and operational excellence.
  9. Contributing to the company culture by collaborating with the wider commercial team in London to achieve company-wide targets.

Candidate Profile, Skills, and Expertise

  1. UK-based, with 2+ years of experience in a BDR or sales role.
  2. Degree in Life Sciences, ideally in Pharmaceuticals Sciences, Health Economics, or Pharma Management.
  3. Proven track record in achieving quotas.
  4. Flexible, independent, proactive mindset.
  5. A motivated individual who thrives in a fast-paced, target-driven environment.
  6. Interest in data analytics, specialist research, and applied artificial intelligence.
  7. Command of written and spoken English.
  8. Great interpersonal skills.
  9. Adaptable within a fast-changing environment.
  10. Experience selling/prospecting into Pharma Pricing and Market Access teams.
  11. Background in specialist research in life sciences.
  12. Experience selling/prospecting data analytics solutions.
  13. Experience managing CRM records and automated outreach campaigns.
  14. Experience working with LinkedIn Sales Navigator.

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