Digital Content Strategist

4 weeks ago


Leeds, Leeds, United Kingdom Michael Page Full time

Job Title: Content Marketing Manager - Technology

Job Description:

The Content Marketing Manager - Technology role is a key position within our client's marketing function, responsible for developing and implementing a comprehensive content strategy to drive business growth in the Technology industry.

Key Responsibilities:

  1. Develop and implement a content strategy that aligns with business goals and enhances brand visibility.
  2. Lead a digital team to create engaging, branded content that resonates with the target audience.
  3. Optimize digital content for SEO to improve search engine rankings and drive organic traffic.
  4. Monitor and analyze content performance, making data-driven decisions to adjust the content strategy.
  5. Collaborate with sales and marketing teams to ensure content aligns with business objectives.
  6. Ensure all content adheres to brand guidelines and customer engagement strategies.
  7. Manage content distribution across various channels to reach the target audience effectively.
  8. Stay up-to-date with industry trends and incorporate them into the content strategy.

Requirements:

  1. Minimum 2 years of experience in content marketing.
  2. Ideal background in B2B technology or SaaS, although not essential.
  3. Proficiency in digital and content marketing.
  4. Excellent communication and writing skills.
  5. Experience with SEO, social media platforms, and content management systems.

What We Offer:

  1. An estimated salary range of £55,000 - £65,000.
  2. A hybrid working arrangement.
  3. An annual bonus.


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