Digital Marketing Specialist
2 days ago
We are seeking a passionate Digital Marketing Executive to drive engagement and create impact across digital channels. The role involves a blend of remote work and collaborative 'reconnection days' in our Fleet Head Office, as part of a well-established Hampshire-based company.
This dynamic role supports the marketing team in executing digital strategies and mobilisation plans, focusing on raising brand awareness and supporting Investment Managers in generating new opportunities.
The ideal candidate is proactive, detail-oriented, and skilled in digital strategy, with experience using tools like Google Analytics, SEO, and paid advertising, strong communication skills, and the drive to meet deadlines.
Key Responsibilities:
- Social Media: Drive engagement across Twitter and LinkedIn; manage inboxes and interact with audiences to build relationships.
- Content & Email Marketing: Oversee website content and work with the marketing team to create compelling email campaigns.
- Analytics & Reporting: Track and analyze campaign performance using Google Analytics and LinkedIn Analytics.
- SEO: Shape and monitor our SEO strategy, advising on website improvements.
- Advertising: Manage and optimize paid search/display campaigns on Google and social channels.
- Brand & Media Partnerships: Collaborate with media partners for brand visibility and successful press release distribution.
- Event Support: Use Eventbrite to assist regional teams with event management.
- Business Development: Contribute to growing new marketing-only contracts through a marketing agency approach.
- Team Support: Provide ad-hoc assistance to the wider marketing team as needed.
What We Offer:
- Competitive Salary: Up to £33,500 per annum based on experience.
- Generous Leave: 25 days annual leave plus bank holidays, plus birthday leave and a day for volunteering.
- Pension Contribution: 8% employer contribution to your pension.
- Health & Wellbeing: Option to join the private medical scheme (50% employer contribution).
- Security: Death in service benefit equal to 4x salary.
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