Digital Campaign Manager
1 day ago
Blue Legal is seeking a Digital Campaign Manager to join their growing Business Development team in London. As a key member of the team, you will be responsible for developing and implementing digital marketing campaigns using Marketo, a leading marketing automation platform.
About the RoleThis is an exciting opportunity to work on high-profile projects, leveraging your expertise in marketing automation to drive business growth. Your primary responsibility will be to configure and manage Marketo workspaces and templates, ensuring alignment with the team's requirements.
- Campaign Integration: Support the CRM manager to integrate Marketo with the CRM (MS D365) and assist in the integration of additional platforms into Marketo.
- A/B Testing: Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth.
- User Support: Provide day-to-day assistance to Marketo users, serving as the primary point of contact for inquiries and escalations.
We are looking for an experienced marketing automation professional with a proven track record of success in implementing and managing Marketo campaigns. You should have experience working with Marketo, within B2B professional or financial services, and be able to think creatively to support the Campaigns team.
What We OfferAs a Digital Campaign Manager at Blue Legal, you will enjoy a competitive salary of $65,000 - $85,000 per annum, plus benefits. Located in the heart of London, this role offers excellent opportunities for career growth and development.
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