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Communication and Content Strategist
2 months ago
About the Role:
The Public Relations and Content Manager will play a crucial role in shaping and promoting our company's culture, reputation, and growth. Working closely with the Founder, Managing Director, and People Lead, this position is responsible for developing and implementing comprehensive communication and content strategies.
Key Responsibilities:
- Develop and execute a cohesive marketing, social media, and PR strategy that aligns with the company's goals and values.
- Collaborate with the Founder and SLT to create a compelling narrative for the company's vision and achievements.
- Support a positive and engaging company culture through effective internal communication strategies.
- Support the SLT in creating internal company decks and presentations for annual and quarterly meetings.
- Manage all external communications, including press releases, media relations, and social media.
- Design, write, and produce engaging content.
- Be responsible for a content calendar.
- Interact with social media followers and engage with the community.
- Craft and disseminate content that promotes our brand, projects, and company milestones.
- Stay on top of industry trends, audience preferences, and behaviors.
- Monitor and enhance the company's public image and reputation.
- Respond to media inquiries in a timely and professional manner.
- Work with the Founder and SLT to build and maintain the public profiles of key company figures.
- Identify and pursue award opportunities to enhance the company's prestige and visibility.
- Work with the MD to plan, execute, and evaluate PR campaigns that drive business growth.
- Partner with the People Lead to ensure alignment between comms/marketing and company culture initiatives.
- Advise on team structure changes and consulting needs pertaining to the PR and comms function.
Requirements:
- Bachelor's degree in marketing, communications, public relations, or a related field.
- Minimum of 5 years of experience in a PR, comms & content role, preferably within a design or creative agency.
- Demonstrable interest or experience in luxury brand sectors highly desirable.
- Proven track record of developing and executing successful social media and PR strategies.
- Excellent written and verbal communication skills.
- Strong understanding of branding, media relations, and digital marketing.
- Ability to work collaboratively with cross-functional teams and senior leadership.
- Creative thinking and problem-solving skills.
- High level of organizational skills and attention to detail.
- Comprehensive experience managing social media platforms and tools/content and graphic design tools/analytic tools.