Digital Experience Analyst

5 days ago


Liverpool, Liverpool, United Kingdom PayPoint Group Full time
Job Title: Digital Experience Analyst

We are seeking a skilled Digital Experience Analyst to join our team at PayPoint Group. This is an exciting opportunity to work on conversion rate optimisation (CRO) projects across multiple brands, including PayPoint, Love2shop, Collect+, and Park Christmas Savings.

The successful candidate will have experience working with product teams in agile development environments, proficiency in Google Analytics, and strong analytical skills. They will be responsible for gaining actionable insights from various data sources, leading CRO experiments, and collaborating with cross-functional teams to deliver user-centric solutions.

As a Digital Experience Analyst, you will play a key role in helping us achieve our business objectives by delivering high-quality digital experiences that drive customer engagement and conversion rates. You will also have the opportunity to contribute to the growth of our businesses and make a meaningful impact on our customers' lives.

About the Role:
• Work closely with product teams to gain actionable insights from various data sources, including Google Analytics, Convert.com, Hot Jar, Power BI reports, Salesforce Data, Surveys, Polls, Trust Pilot reviews, and CX metrics.
• Lead ongoing CRO experiments and AB testing across all our channels.
• Collaborate with cross-functional teams to design and implement user-centric solutions that meet business objectives.
• Analyze data to identify trends and opportunities for improvement, and present findings to stakeholders.

About Us:
We are a dynamic and forward-thinking company that values innovation, collaboration, and customer satisfaction. We offer a competitive salary, excellent benefits package, and opportunities for professional growth and development. If you are a motivated and experienced Digital Experience Analyst looking for a new challenge, we encourage you to apply.

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