Digital Marketing Strategist

4 weeks ago


London, Greater London, United Kingdom Harnham Full time
Job Title: Digital Marketing and Branding Strategist

Job Type: Full-time

Location: Hybrid - London - 4X a week

About the Role:

We are seeking a highly skilled Digital Marketing and Branding Strategist to join our team. As a key member of our Digital Analytics function, you will report directly to the Head of Experimentation. Your primary focus will be on experimentation in a Digital Marketing context, with a strong emphasis on incrementality testing to review the ROI on billions spent in marketing.

Key Responsibilities:

  • Develop and implement digital marketing strategies to drive business growth and improve brand awareness.
  • Conduct incrementality testing to measure the impact of marketing campaigns on sales and revenue.
  • Collaborate with cross-functional teams to identify areas for improvement and develop data-driven solutions.
  • Stay up-to-date with the latest digital marketing trends and technologies to ensure our strategies remain effective and efficient.

Requirements:

  • Strong background in CRO and Digital Marketing, with experience in incrementality testing and statistical analysis.
  • Excellent communication and project management skills, with the ability to work effectively in a fast-paced environment.
  • Proficiency in tools such as IBM, Coremetrics, Google Analytics, and Adobe Analytics.

What We Offer:

We offer a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and results-driven individual with a passion for digital marketing, we encourage you to apply for this exciting opportunity.



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