Senior Business Consultant

3 weeks ago


Norwich, Norfolk, United Kingdom NielsenIQ Full time

About the Role

We are seeking a highly skilled Pre-Sales Consultant to join our team at NielsenIQ. As a key member of our sales team, you will be responsible for assisting in the pre-sales cycle by fostering trust and front-loading our expertise in new opportunities.

Key Responsibilities

  • Support the discovery, validation, and implementation of NielsenIQ Brandbank's products through the application of industry knowledge and data expertise.
  • Provide expertise and drive strategic thinking when engaging as a subject matter expert with clients and technology vendors to translate strategic requirements into deliverable projects.
  • Identify, support, and help prioritize the data and product solution gaps to make recommendations for an MVP product and identify opportunities for strategic future innovation.
  • Apply industry and product expertise to develop a data strategy and maturity evaluation.
  • Help shape the go-to-market messaging and sales collateral through the creation and iteration of pitches, pre-sales decks, leave-behind materials, and demo strategy.
  • Develop a strong relationship with the product manager, sales enablement manager, account executives, technology & integration, and data operations.
  • Demonstrate how NielsenIQ Brandbank solutions can solve common and complex business objectives, goals, and challenges through customer meetings, product demonstrations, & proof of concepts in order to increase sales process velocity.
  • Work alongside the account managers to support customers through the implementation process and play a key role in removing barriers associated with promoting solution adoption.
  • Help bridge the gap between product and sales by providing the voice of the customer back into NielsenIQ Brandbank's product organization to more easily identify the need for future product features and development.
  • Build and maintain a thorough knowledge of NielsenIQ Brandbank's products and services, and their delivery, including feature updates and competitive positioning across customers.
  • Utilize a thorough understanding of NielsenIQ Brandbank's products and offerings to design a solution that empowers the customer to achieve these objectives & goals.
  • Assist in the development of pricing proposal, SOWs and associated exhibits that outline the designed solution and best reflect NielsenIQ Brandbank's capabilities and business strategy.
  • Ability to complete risk assessments (probability and impact) and use these to make data-driven decisions.
  • Work alongside product managers and delivery managers to identify and document high integrity commitments ensuring post-sales success.

Requirements

  • A Bachelor's Degree or higher, Masters is a plus.
  • 4+ years experience in the FMCG industry either by working directly at a brand or retailer or via a third-party technology, consulting firm, or agency.
  • Top candidates will have experience in product data management, brand management, PIM & MDM software, product lifecycle management, E-commerce, new item setup, consumer insights, SEM & SEO practices and metrics, Paid/Organic search, digital marketing, omnichannel strategy, Retail Measurement Services (RMS) and/or Consumer Panel Services (CPS).
  • Experience in sales engineering, solution design, product management, strategy/value consulting, or customer delivery experience in a SaaS organization is a plus.
  • Strong and polished customer-facing presentation skills.
  • Proven ability to learn new technology and product capabilities.
  • Excellent written and verbal communication skills, especially with executive audiences.
  • Experience identifying customer needs and relating to ROI/business benefit statements.
  • Someone who enjoys being involved in the sales process. Comfortable speaking and presenting to prospective clients and capable of defining RFP responses with minimal details.
  • Experience making data-driven decisions, highlighting associated risks, and gaining stakeholder alignment.
  • Experience working with Agile methodologies, BI analytics tools like Looker or similar is a plus.
  • Some travel (

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