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Paid Advertising Executive
2 months ago
Job Title: Digital Marketing Specialist
Company: Certain Advantage
Job Type: Full-time
Location: Chester
Job Description:
Certain Advantage is a leading technology company that is disrupting the industry with its innovative products and services. We are expanding our team and looking for a skilled Digital Marketing Specialist to join our close-knit team of tech, product, marketing, and data specialists.
Key Responsibilities:
- Manage Google Ads campaigns across Search, Display, Video, and Discovery, with budgets up to 6 figures.
- Create and test ad copy across all platforms, including Bing and Facebook Advertising.
- Work with the design team to produce Display and Discovery campaigns.
- Review and optimize campaigns using data analysis.
- Ensure all accounts are tracking the correct conversion actions.
- Split-test and experiment with new ideas.
- Report on performance and provide insights to the team.
Requirements:
- Experience in PPC Paid Search Campaigns in Google Ads.
- Data-focused and strong in Microsoft Excel.
- Evidence of communicating campaign and account performance to stakeholders.
- A keen interest in the digital marketing world and staying up-to-date with the latest trends.
- Willingness to experiment and learn all aspects of our paid media accounts and user journeys.
What We Offer:
- Competitive salary and bonuses.
- 25 days holiday + bank holidays.
- Staff wellness perks onsite and private healthcare.
- Hybrid working 3 days office-based.
We are open to considering different salary levels and may have other opportunities available for the right candidate. If you are interested in this role or have similar experience, please apply with your latest CV for consideration.