Client Director
3 weeks ago
At ENGINEERINGUK, we are seeking a highly skilled Client Director to join our team. As a Client Director, you will be responsible for helping deliver on our vision of 'measuring all of the value we create for all our advertisers' by providing evidence of the impact of TV on their business, in order to protect and grow client revenues.
About the RoleThe Client Director will be the face of TV effectiveness across the nations and regions, developing our measurement capabilities to build confidence in TV across a diverse portfolio of brands, both big and small. You will foster long-term, high-value relationships with ITV's priority and new-to-TV brands across the regions - drawing on ITV knowledge, expertise and outcome-based resources to help answer questions on effectiveness issues.
Key Responsibilities- Develop and implement measurement strategies to help advertisers understand the impact of TV on their business.
- Build and maintain strong relationships with clients and agencies to ensure effective communication and collaboration.
- Stay up-to-date with industry trends and developments, and apply this knowledge to drive business growth and revenue.
- Proven experience in analysing and measuring commercial media to arrive at actionable insight.
- Strong understanding of the basic principles of advertising effectiveness in the short and long term.
- Confidence to challenge the 'norm', not be risk averse and enjoy breaking new ground, restlessly curious about what is possible.
- Highly analytical with capability to turn data into insight.
- Strong insight & data/research skills, comfortable using industry tools such as Nielsen AdIntel, YouGov profiles, Brand Index, TGI, Techedge, Touchpoints, spot optimisation tools (Adalyser, TVSquared, Viewers Logic).
- Flexible working with a range of options.
- Generous holiday allowance, plus you can buy more.
- Annual bonus opportunity.
- Competitive pension contribution.
- Wellbeing and volunteering days plus a wide range of opportunities to help you live a balanced and healthy life.
We are an equal opportunities employer and welcome applications from all qualified candidates. If you are passionate about TV and have a strong understanding of the media landscape, we encourage you to apply for this exciting opportunity.
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