Digital Content Specialist
3 weeks ago
CV-Library is looking for a talented Digital Content Specialist to join our team in Doncaster. As a Digital Content Specialist, you will be responsible for developing and maintaining social media content, ensuring regular posting and engagement with the audience. This role requires a balance of creativity, analytical skills, and strong communication, along with a commitment to maintaining brand standards.
Key Responsibilities:
* Develop and maintain social media content, ensuring regular posting and engagement with the audience.
* Assist in the creation of engaging content for promotional materials and other resources.
* Write and edit copy for newsletters, editorial content, and other communications.
* Conduct data analysis to provide insights for marketing campaigns and strategic decisions.
* Track and analyze performance data to help optimize marketing initiatives and measure campaign success.
* Coordinate with internal teams to ensure marketing materials are current and in stock, including showroom resources, giveaways, and brochures.
* Ensure mobile app content is consistently updated and relevant to current marketing initiatives.
* Assist with app updates and manage any in-app content changes needed.
* Research and source materials needed for marketing initiatives, including giveaways and print production vendors.
* Track budgets for marketing expenses, ensuring projects remain within budget.
* Monitor campaign performance and provide support in optimizing for better results.
* Perform ad hoc tasks to support the sales team, such as formatting price lists, data sheets, and other materials.
Requirements:
* Bachelor's degree in Marketing, Communications, Business, or a related field.
* Strong analytical skills with proficiency in data analysis.
* Excellent written and verbal communication skills.
* Experience with content creation for social media, newsletters, and other marketing channels.
* Highly organized, with the ability to manage multiple tasks and deadlines.
* Proficiency in Microsoft Office Suite and familiarity with CRM or project management tools is a plus.
* Knowledge of Adobe Creative Suite or other design software is beneficial but not required.
Estimated Salary: £28,000 - £32,000 per annum.
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