Digital Marketing Strategist
4 weeks ago
About the Role
We are seeking a skilled Digital Marketing Strategist to join our team at Irwin Mitchell. As a key member of our marketing department, you will play a vital role in enhancing our digital marketing performance.
Key Responsibilities
- Analyse website and landing page performance to identify areas for improvement.
- Develop and implement A/B testing strategies to optimise conversion rates.
- Collaborate with the Paid Media Manager and other team members to ensure effective campaign execution.
- Monitor the effectiveness of CRO initiatives and provide actionable insights.
About You
To be successful in this role, you will need a degree in Marketing, Business, Data Analytics, or a related field, and demonstrable experience in a CRO or similar role. You should possess a proven track record of improving conversion rates and managing customer acquisition costs.
What We Offer
- 25 days holiday as standard, plus bank holidays.
- Generous and flexible pension schemes.
- Volunteering days – two days of volunteering every year for a cause of your choice.
- Westfield Health membership, offering refunds on medical services.
We are committed to being a diverse and inclusive workplace where our colleagues can flourish. Our responsible business programmes are fundamental to who we are, and we have established a number of inclusion network groups across our business to support this aim.
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