Regional Marketing Director EMEA: Lead Growth and Awareness in Key EMEA Markets
4 weeks ago
Job Title: Regional Marketing Director EMEA
Job Summary:
We are seeking an experienced marketing leader to help us build awareness and accelerate growth across key EMEA markets. As our resident expert on the region, you will demonstrate a deep understanding of the market dynamics and cultural nuances, and leverage your skills to drive awareness, develop business opportunities, and bring new users to Duolingo.
Key Responsibilities:
- Leverage market insights to develop a marketing and growth plan driving long-term growth and brand equity for Duolingo.
- Partner with Global Marketing to uphold our brand strategy and scale campaigns that will support our mission and brand values.
- Hire and develop teams, mobilizing them to implement the strategy while positioning them to achieve their professional development goals.
- Build an outstanding agency network to support our Marketing needs across the region for Creative, Social, and PR.
- Identify and develop regional-specific growth levers with partnerships and brand/creator collaborations.
- Partner with Marketing and Product teams to develop localized product messaging and positioning for features and product launches.
Requirements:
- 12+ years of marketing and growth leadership experience having successfully delivered results driving brand awareness and growth in consumer businesses.
- Experience in conceiving, developing, and leading all aspects of Marketing, Social, and PR communication ideas throughout their full cycle with a portfolio of successful award-worthy campaigns.
- Culturally clued up and immersed in trends with an international approach showing an outstanding understanding of and passion for local nuances, and the ability to translate these into buzz-worthy campaigns.
- Ambitious spirit with a track record of achieving great results with ideas rather than large budgets with a test and scale approach.
- Storyteller, with skills and the creativity to build compelling narratives.
- Passion for our mission to make high-quality language learning accessible to everyone.
- Experience with mobile apps and subscription services.
- Proficiency in more than two languages and having both lived and worked in multiple EMEA markets are strong pluses.
What We Offer:
- Meaningful work, limitless learning opportunities, and collaboration with world-class minds.
- A dynamic and supportive team environment.
- The opportunity to work on a mission-driven project that makes a real impact.
Location: Currently located in the United Kingdom, and willing to work remotely.
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