Digital Marketing Strategist
1 day ago
We are seeking a highly skilled Digital Marketing Strategist to join our team at Universal Business Team. As a key member of our marketing department, you will be responsible for developing and implementing strategic marketing plans that drive growth and brand awareness.
About the Role:
- Design and implement marketing strategies that reflect the nuances of a project-based business, targeting both brand visibility and lead generation.
- Collaborate with the sales team to align marketing efforts with project pipelines, ensuring a steady flow of leads and timely campaign support.
- Produce engaging content across online and offline channels, showcasing a strong understanding of audience needs and industry trends.
- Manage the HubSpot CRM and optimise the WordPress website, ensuring content is both visually appealing and highly effective.
- Develop client-facing materials that support business development and highlight the company's unique offering.
- Ensure all marketing activities comply with GDPR regulations.
Requirements:
- Experience in Project-Based Marketing: Proven success in a similar B2B role, ideally within the construction, workspace, or fit-out sectors.
- Strategic Vision with a Creative Edge: Ability to balance long-term planning with innovative, visually compelling campaigns.
- Digital Proficiency: Expertise in HubSpot, WordPress, and social media platforms, with a solid track record of delivering results.
- Collaborative Skills: A team player who can work closely with sales to align strategies and achieve common goals.
- Lead Generation Expertise: Demonstrated ability to drive brand growth and generate measurable results through multi-channel campaigns.
Benefits:
- An attractive salary range of £40,000 - £50,000 per annum (DOE), performance bonus, hybrid working options, and team-focused perks like free snacks, onsite parking, and quarterly events.
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