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Digital Marketing Specialist

2 months ago

Bristol, Bristol, United Kingdom Blu Digital Full time
Job Description

You will be working with a variety of paid search tools and systems, including Google Ads, Google Shopping, Display, Google Merchant Centre, and Microsoft Ad.

As a key member of the Blu Digital team, you will be responsible for managing budgets, bids, and targeting to optimize campaign performance.

You will be expected to develop ad copy, creatives, and landing page recommendations while conducting keyword research and competitor analysis to identify opportunities and challenges.

Key Responsibilities:

  • Manage paid search campaigns across multiple platforms
  • Develop and implement effective ad copy and creatives
  • Conduct keyword research and competitor analysis
  • Optimize campaign performance through budget and bid management

Requirements:

  • Experience with paid search tools and systems
  • Strong analytical and problem-solving skills
  • Ability to work in a fast-paced environment
  • Excellent communication and teamwork skills