Ecommerce Content Creator

4 days ago

Birmingham, Birmingham, United Kingdom AF Selection Full time
About the Role

We are seeking a highly skilled Ecommerce Copywriter to join our team at AF Selection. As a key member of our content creation team, you will be responsible for crafting compelling and commercially optimized digital content for our clients' online channels.

Key Responsibilities
  • Develop and implement a content strategy that drives sales and engagement across multiple Ecommerce platforms, including 3rd party marketplaces.
  • Write and edit high-quality product content, including product descriptions, features, and titles, to ensure accuracy and compliance.
  • Manage and update the Product Information Management (PIM) system to ensure seamless content delivery across all channels.
  • Produce engaging content for sales and marketing operations, including brand tone of voice, social media communications, and Amazon A+ content.
  • Contribute to the development of long-form content, such as research-led articles and interview-based content, to drive engagement with a wide audience.
  • Collaborate with the brand development team to evolve the brand proposition, vision, voice, and story.
  • Lead and manage a small team of digital copywriters to ensure high-quality content delivery.
Requirements
  • Proven experience in an Ecommerce environment, with a focus on content creation and optimization.
  • Strong understanding of SEO principles and ability to create SEO-rich product content.
  • Ability to deliver high-volume output to tight deadlines.
  • Experience in creating long-form content to drive awareness and engagement.
  • Excellent creative thinking and problem-solving skills.
  • At least 2 years' experience in a similar role.
What We Offer

This is a hybrid role, with 3 days spent in the office. We offer a dynamic and supportive work environment, with opportunities for growth and development.

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