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Digital Marketing Specialist

2 months ago


Preston, Lancashire, United Kingdom Reed Full time
Job Title: Digital Marketing Coordinator

We are seeking a talented Digital Marketing Coordinator to join our team at Reed. As a key member of our ecommerce team, you will play a crucial role in enhancing our online presence and driving sales through effective online advertising strategies.

Key Responsibilities:
  • Conduct keyword research and analysis to identify opportunities for campaign optimisation.
  • Monitor and analyse campaign performance, providing regular reports and insights to stakeholders.
  • Implement A/B testing strategies to continuously improve ad performance.
  • Collaborate with the ecommerce team to align advertising strategies with overall business objectives.
  • Stay up-to-date with industry trends and best practices in online advertising and ecommerce.
  • Manage social media sites and create engaging content for company newsletters and SEO purposes.
Requirements:
  • Proven experience in managing Google Ads campaigns with a track record of success.
  • Strong understanding of ecommerce and online advertising principles.
  • Excellent analytical skills with the ability to interpret data and make data-driven decisions.
  • Creative mindset with the ability to develop engaging ad content.
What We Offer:
  • Up to £35,000 salary.
  • Full time hours – Mon-Fri 10am-6pm.
  • Opportunity to work with a dynamic and innovative team.
  • Professional development and growth opportunities.
  • Flexible working environment.