Editorial Director

We are McCann Central, the UK's largest integrated agency, and we're looking for an exceptional Editorial Director to join our team.

As Editorial Director, you will be responsible for overseeing the creation, curation, and management of high-quality social media campaigns across various platforms. You will work closely with our Earned Creative Director to develop engaging and impactful content strategies that align with our clients' goals and objectives.

This role requires a creative and strategic thinker who can stay ahead of industry trends, identify opportunities for growth, and drive results through compelling storytelling, brand narratives, and art direction.

Key responsibilities include:

• Developing and executing comprehensive content strategies for clients across various industries, considering their target audience, brand identity, and marketing objectives.
• Overseeing the creation and curation of engaging content, including articles, videos, graphics, and other multimedia formats, for social media platforms such as Instagram, Facebook, Twitter, LinkedIn, TikTok, and others.
• Providing guidance and direction on the visual aesthetic and creative elements of content, ensuring consistency with brand guidelines and visual storytelling principles.
• Developing and maintaining content calendars to ensure consistent and timely delivery of content across all social media channels.
• Collaborating closely with internal teams, including account management, creative, and social media management, to align content strategies with overall client objectives and campaigns.
• Ensuring all content meets quality standards, brand guidelines, and regulatory requirements, while also optimising for engagement and performance metrics.

We're looking for someone with a strong eye for design, in-depth knowledge of how to use analytics and data to inform content creation, and experience in nurturing and managing a team. If you have a passion for storytelling, a keen understanding of industry trends, and a commitment to delivering high-quality content, we'd love to hear from you.

In addition to a competitive salary, we offer a range of benefits, including 28 days holiday, enhanced pension contributions, life assurance, and access to industry-leading training and development programmes.

We're committed to creating a brilliant environment for all our people, and we're looking for someone who shares our values and is passionate about delivering exceptional results.