Global Product Promoter

3 weeks ago


Dungannon, United Kingdom VANRATH Full time
Job Description
We are seeking an experienced Marketing Manager to join our client's team in Belfast. The ideal candidate will have a strong background in marketing, with a proven track record of delivering successful marketing campaigns. As a key member of the Global Marketing Team, you will be responsible for leading marketing efforts globally, including developing and implementing strategic marketing plans, managing brand equity and positioning, and coordinating high-quality marketing campaigns.

About the Role
This is an exciting opportunity to join a leading global manufacturing company and drive business growth through effective marketing strategies. You will work closely with the leadership team to develop and implement comprehensive marketing plans, leveraging your expertise in digital marketing to drive customer engagement, promote brand loyalty, and generate leads. Your skills in analyzing digital performance and ROI will enable you to provide actionable insights and recommendations to improve marketing effectiveness.

Responsibilities
- Develop and implement strategic marketing plans to achieve business objectives
- Manage brand equity and positioning through effective marketing campaigns
- Coordinate high-quality marketing campaigns, collateral, and digital assets
- Oversee product launches, digital lead generation, and customer loyalty initiatives
- Develop and execute targeted email marketing campaigns to drive customer engagement and generate leads
- Analyze and deliver regular reporting of digital performance and ROI

Requirements
- 5+ years related experience in marketing, sales, product management, or related field
- B2B experience in heavy equipment is preferred, as is experience working for a global brand
- Proficient in using CRM (Hubspot), Website CMS, marketing automation tools, Adobe Creative Cloud (Photoshop/Illustrator), and digital analytical tracking tools

What We Offer
- Competitive salary range of £55,000 - £75,000 per annum, depending on experience, plus industry-leading benefits

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